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Business Entrepreneurship in America - ShieldMark Inc

Business Entrepreneurship in America - ShieldMark Inc

David Tabar David Tabar
15 minute read

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Ep. 25 Entrepreneurship in America - ShieldMark Inc.

Greetings everyone and welcome back to Mighty Line Minute. We've got a great episode today. We're continuing with Business Entrepreneurship in America. And I'm really pleased today to talk about a company that you'll all be interested in, and that's ShieldMark Incorporated. ShieldMark Inc. was established in 2003 by Thomas Goecke of Cleveland, Ohio. He created a warehouse and manufacturing floor stripe product branded Mighty Line® in 2006. Goecke had identified significant operational and cost impacts that resulted from seasonal repainting of factory and warehouse floors. This occurred often during plant shutdowns. That downtime involved the removal of old floor paint, repainting, and the relocation of equipment and storage from revised layouts. 

Thus became the drive to create a new technology-improved industrial-grade floor tape that was both durable and long lasting. A floor tape that could withstand busy manufacturing and warehousing operations. At the same time,he and his family recognized the importance of incorporating new and vibrant color schemes and enhancing safety and visual features associated with the tape. To solve this industry-wide issue. The ShieldMark team developed a patented durable floor stripe called Mighty Line®, made of 50 mil thick PVC with a unique patented bevel edge and rubber based adhesive.

The new color schemes help to enhance 5S organization and vehicle versus pedestrian areas as well as establishing clearly marked and delineated areas for unique storage. They include diagonally-striped tape to indicate special hazards or risks and to highlight specific storage areas for different product types. The product, produced and distributed under the strict supervision of ShieldMarkIncorporated, quickly gained popularity, and was soon found throughout theUnited States.

Further enhancements were made to ensure that Mighty Line® branded floor tape was sufficiently robust to offer a three-year limited warranty, a first in the industry.

Users of Mighty Line® tape would also soon discover that removal did not leave an adhesive residue, making it a standout feature. Also available are floor products that include photo luminescence and reflective center stripes, and floor tape that has been tested under the more reliable ASTM E303 dynamic coefficient of friction standards. 

With its immense range of sizes, widths, thicknesses, and colors, Mighty Line®is considered a leading supplier of industrial floor tape and signage throughout the United States and in the world today. Their unique product line includes options, such as angles, t's, dots, segments, arrows, letters, and even footprints. 

Today mighty line has a growing user network fueled by their increasing production and branded floor tape throughout the U.S. and world wide. Their product line has been enhanced to meet the high demand for 5S and floor safety signs. Examples include stop floor signs, fire extinguisher floor signs, AED floor signs, forklift floor signs, and pedestrian floor signs to assure safe egress. 

Their line of  clear floor tape has been expanded to include various shapes and sizes for use with bar or scan codes throughout the workplace. The heavy duty clear label protectors are especially strong, and enhance durability, effectiveness and the longevity of those floor-marked scan codes. 

Finally, by working with ShieldMark® through their distribution network, you can be confident that you are a partnering with the best of the best, and with a group of entrepreneurs that are there to assure your success.

Be sure to visit MightyLineTape.com to discover how implementing 5S in your workplace can improve safety and productivity while aligning with your operation's operational excellence programs. Have a safe and productive day and I'll look forward to seeing you next week on Mighty Line Minute. Take care.


Entrepreneurship and Its Influence on Business Innovation: A Case Study on Shieldmark Inc

Entrepreneurship is a driving force behind business innovation, propelling companies to new heights of success and reshaping industries. A prime example of this transformative power is Shieldmark Inc, a pioneering firm that has redefined workplace safety and efficiency through its groundbreaking Mighty Line products. By delving into the remarkable journey of this entrepreneurial venture, we can gain valuable insights into how the spirit of entrepreneurship catalyzes positive change and fuels business growth.

In this case study, we will explore the various facets of Shieldmark Inc's entrepreneurship approach and its profound impact on the development of cutting-edge solutions like 5S floor tape colors, clear label protectors, and other safety products. From the inception of innovative ideas to their successful implementation using lean manufacturing principles and Six Sigma methodologies, we will trace the steps that have enabled Shieldmark Inc to revolutionize the way businesses optimize their workplaces. By understanding the entrepreneurship  strategies employed by this trailblazing company, readers can discover effective ways to foster a culture of innovation and drive meaningful improvements in their own organizations. Read below some of the ways how Mighty Line focused on entrepreneurship with Tom Goecke. 

Materials and Tools Needed

To embark on the journey of implementing Mighty Line® floor marking tape solutions in your workplace, you will need a carefully curated set of materials and tools. These essentials play a crucial role in ensuring a successful installation and long-lasting results.

First and foremost, you will require Mighty Line® safety floor tape, which is available in a wide array of sizes, widths, thicknesses, and colors to suit your specific needs. This patented, durable PVC tape floor boasts a unique beveled edge floor tape and a robust rubber cement-based adhesive, making it an ideal choice for busy manufacturing and warehousing operations.

In addition to the standard solid-color tapes, consider incorporating specialized options such as:

  1. Diagonally-striped tape to indicate special hazards or risks and highlight specific storage areas for different product types
  2. Photo-luminescent and reflective tape for enhanced visibility and safety
  3. Floor tape tested under the reliable ASTM E303 dynamic coefficient of friction standards for optimal traction and anti-slip tape properties

Complementing the floor marking tape, Mighty Line® offers an extensive selection of floor signs and shapes, including:

  • Angles
  • T's
  • Dots
  • Segments
  • Arrows
  • Letters
  • Footprints

These visual cues help reinforce the 5s methodology, Kaizen, clearly delineate pedestrian walkways, forklift paths, and storage zones.

To ensure the longevity of your floor marking tape, consider investing in Mighty Line's clear adhesive windows. Available in various shapes and sizes, these heavy-duty overlays protect bar codes and scan codes from wear and tear, enhancing their durability and effectiveness.

Lastly, to streamline the installation process, make sure you have the following tools on hand:

  • Measuring tape
  • Chalk line or laser level for accurate layout
  • Utility knife or scissors for precise cutting
  • Cleaning supplies (broom, dust pan, damp cloth) for surface preparation

By assembling this comprehensive toolkit, you'll be well-equipped to implement Mighty Line® safety floor tape solutions and transform your workplace into a safer, more efficient, and visually organized environment.

Step-by-Step Guide to Implementing Mighty Line®

Mighty Line

Implementing Mighty Line® floor marking tape solutions is a straightforward process that can be broken down into two main stages: preparation and planning, followed by the application process. By following these steps, you can ensure a successful installation that will transform your workplace into a safer, more organized, and efficient environment.

Preparation and Planning

Before diving into the application process, it is crucial to carefully plan and prepare for the implementation of Mighty Line® products. This stage involves the following key steps:

  1. Assess your workspace: Conduct a thorough evaluation of your facility to identify areas that require floor marking tape, such as pedestrian walkways, forklift paths, storage zones, and potential hazards.
  2. Determine your needs: Based on your assessment, decide on the specific Mighty Line® products that will best suit your requirements. Consider factors such as the size of the area, the type of traffic flow, and the desired visual impact.
  3. Measure and map out the area: Using a measuring tape and chalk line or laser level, precisely measure the dimensions of the areas where you plan to apply the floor marking tape. Create a detailed layout plan to guide the application process.
  4. Gather necessary materials and tools: Ensure that you have all the required Mighty Line® products, such as safety floor tapefloor signs, and clear adhesive windows, as well as the tools needed for installation, including a utility knife, Mighty Liner floor tape applicator, and cleaning supplies.
  5. Prepare the surface: Thoroughly clean the floor surface where the Mighty Line® products will be applied. Remove any dirt, debris, or grease to ensure optimal adhesion.

Application Process

With the preparation and planning stage complete, you can now move on to the application process. Follow these steps to install your Mighty Line® floor marking tape solutions:

One of the biggest features in testing tapes is trying a free Mighty Line floor tape sample kit

Also when testing other tapes and paints try a removability test because of the added labor when you want to change the aisle marking or floor tapes

Here is a competitors tape being removed. You can clearly see not all floor tapes are created equal even though they say they are tough or durable. Make sure to save your concrete and your employees time. They will thank you later.

  1. Cut and shape the floor tape: Using a utility knife or scissors, cut the Mighty Line® safety floor tape to the desired lengths and shapes according to your layout plan. For intricate designs or curves, consider using Mighty Line's pre-cut floor signs and shapes.
  2. Apply the floor tape: Starting at one end of the designated area, carefully peel back the protective backing and apply the floor tape to the surface. Use your weight by walking on the tape or drive over the tape with a forklift tire to firmly press the tape onto the floor, ensuring a strong bond and eliminating any air bubbles.
  3. Install floor signs and shapes: Position your Mighty Line® floor signs and shapes as planned, such as angles, T's, dots, or footprints. Firmly press them onto the floor, ensuring they are properly aligned and adhered.
  4. Apply clear adhesive windows: To protect bar codes, scan codes, or other important markings, apply Mighty Line's clear adhesive windows over them. These heavy-duty overlays will enhance the durability and longevity of the markings.
  5. Inspect and touch up: Once the application is complete, carefully inspect the entire installation for any gaps, misalignments, or loose edges. Make any necessary adjustments or touch-ups to ensure a flawless finish.

By following this step-by-step guide, you can effectively implement Mighty Line® floor marking tape solutions in your workplace. The combination of thorough preparation and precise application will result in a visually organized, safe, and efficient environment that will benefit your employees and your business for years to come.

Maintenance and Tips for Longevity

To ensure the long-term effectiveness and durability of your Mighty Line® safety floor tape solutions, it is essential to follow proper maintenance practices and implement strategies that promote longevity. By adhering to these guidelines, you can maximize the benefits of your investment and maintain a safe, organized, and visually appealing workplace for years to come.

Regular Cleaning and Inspection:

Establish a routine cleaning schedule to remove dirt, debris, and potential contaminants from your floor marking tape. Use a mild detergent and warm water to gently clean the surface of the tape and signs.

Conduct regular inspections to identify any signs of wear, damage, or lifting edges. Address these issues promptly to prevent further deterioration and maintain the integrity of your floor marking tape system.

Proper Equipment Usage:

  • Train your employees to use equipment, such as forklifts, pallet jacks, and carts, in a manner that minimizes potential damage to the floor marking tape. Encourage careful maneuvering and avoid dragging or scraping equipment across the tape and signs.
  • Consider installing protective barriers or guards in high-traffic areas or zones prone to heavy equipment usage to further safeguard your floor marking tape investments.

Prompt Repairs and Replacements:

  • In the event of damage or excessive wear, promptly repair or replace the affected floor marking tape components. This proactive approach prevents minor issues from escalating into larger problems that compromise the overall effectiveness of your system.
  • Keep a stock of spare Mighty Line® products on hand to facilitate quick repairs and minimize downtime.

Ongoing Training and Education:

  • Provide ongoing training and education to your employees regarding the importance of maintaining the floor marking tape system. Emphasize the role that each individual plays in preserving the integrity and longevity of the Mighty Line® products.
  • Encourage employees to report any concerns or suggestions related to the floor marking tape system, fostering a culture of continuous improvement and shared responsibility.

Periodic Audits and Assessments:

  • Conduct periodic audits and assessments of your floor marking tape system to evaluate its overall condition, effectiveness, and compliance with your organization's safety and efficiency goals.
  • Use these assessments to identify areas for improvement, update your maintenance strategies, and ensure that your Mighty Line® products continue to deliver optimal results.

By implementing these maintenance practices and tips for longevity, you can protect your investment in Mighty Line® safety floor tape solutions and ensure that your workplace remains safe, organized, and efficient for years to come. Remember, a well-maintained floor marking tape system is a critical component of a successful and sustainable visual communication strategy.

Measuring Success and Safety Benefits

Measuring the success and safety benefits of implementing Mighty Line® floor marking tape solutions is crucial for businesses to understand the impact of their investment. By tracking key performance indicators (KPIs) and conducting regular assessments, organizations can quantify the improvements in workplace efficiency, organization, and safety.

One of the primary ways to measure success is by monitoring productivity metrics. After implementing Mighty Line® products, businesses often experience a significant reduction in wasted time and motion, as employees can easily navigate the workspace and locate necessary items. This increased operational efficiency translates into higher output and improved overall productivity.

Another important metric to consider is the reduction in workplace accidents and injuries. By clearly delineating pedestrian walkways, forklift paths, and potential hazards using Mighty Line® safety floor tape and floor signs, businesses can create a safer environment for their employees. Tracking the frequency and severity of accidents before and after implementation can provide valuable insights into the effectiveness of the floor marking tape system in enhancing manufacturing safety.

Regular audits and inspections are also essential for measuring the success of Mighty Line® solutions. These assessments should focus on evaluating the condition of the floor marking tape, ensuring they remain visible, intact, and effective over time. Audits can also help identify areas for improvement, such as the need for additional signage or the replacement of worn-out tape.

Employee feedback is another valuable tool for gauging the success of the floor marking tape system. Conducting surveys or interviews with workers can provide insights into how the Mighty Line® products have impacted their daily tasks, safety, and overall job satisfaction. This qualitative data can complement the quantitative metrics, offering a comprehensive view of the system's effectiveness.

Mighty Line offers a total risk free sample kit and they say test all the tapes and floor signs. They also recommend trying a peel test when you remove the tapes to see how it does with residue.

To further demonstrate the safety benefits of Mighty Line® solutions, businesses can seek certifications or recognition from industry organizations. For example, the Occupational Safety and Health Administration (OSHA) offers a Voluntary Protection Programs (VPP) that recognizes employers who have implemented effective safety and health management systems. Achieving such certifications can validate the success of the floor marking tape system and showcase the company's commitment to warehouse safety.

Ultimately, measuring the success and safety benefits of Mighty Line® floor marking tape solutions requires a multi-faceted approach that combines quantitative metrics, regular assessments, employee feedback, and industry recognition. By carefully tracking and analyzing these factors, businesses can demonstrate the tangible improvements in efficiency, organization, and safety that result from implementing these innovative products. This data-driven approach not only justifies the investment in Mighty Line® solutions but also helps organizations continuously optimize their workplace for maximum productivity and employee well-being.

Conclusion and Next Steps

The entrepreneurship spirit and innovative strategies employed by Shieldmark Inc have revolutionized the way businesses optimize their workplaces for safety and efficiency. By embracing the power of creative thinking, leveraging lean manufacturing principles, and implementing cutting-edge solutions like Mighty Line floor marking tape products, companies can foster a culture of continuous improvement and drive meaningful change. As organizations seek to enhance their safety measures and streamline operations, they can draw inspiration from Shieldmark Inc's success story and explore the wealth of resources available, such as the Mighty Line's Safety Talk and Toolbox Talk Topics, to further their knowledge and implementation strategies.

The case study of Shieldmark Inc serves as a testament to the transformative potential of entrepreneurship in driving business innovation. By understanding the key elements of their approach – from ideation to execution – and applying these lessons to their own contexts, readers can unlock new opportunities for growth, efficiency, and employee well-being. As the business landscape continues to evolve, embracing the entrepreneurial mindset and leveraging innovative solutions like those offered by Mighty Line will remain essential for organizations seeking to thrive in an increasingly competitive and safety-conscious world.


References

https://www.plasticsnews.com/article/20180807/NEWS/180809925/goecke-builds-mighty-line-into-family-business

https://www.provisioneronline.com/articles/100511-mighty-line-tale-of-the-tape

https://mightylinetape.com/a/blog/mighty-line-floor-marking-tape


 

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